Up all night, sleep all day…

I love this new GAP commercial.  The music catches your attention (especially if your an AC/DC fan), and the whole sequence makes you want to dance and imitate Audrey Hepburn.  GAP is a company that is known for having great TV ad campaigns that usually leave people singing and remembering them even after they stop airing.  Using Hepburn also adds a certain glamour to the “skinny black pant”, and in doing so can invoke a desire in people to want to buy the pant.  I for one, love the ad, but wouldn’t buy the pants…haha.